Wednesday, 11 April 2012

Frankfurt MusikMesse 2012 - Sk Stage Keyboards Receives Two Major Awards

Barrie s Blog
April 2012.

Sk Stage Keyboards pick up two major awards

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At this year’s Frankfurt Music Fair I actually managed to get some time to walk round this enormous show, mainly to get some feed back as to what was going on in the rest of the industry. The weather was more like that in California which undoubtedly helped the upbeat atmosphere and reflected a welcome, buoyant mood from the manufacturers exhibiting.

What is always encouraging is that you notice, as you criss-cross through the many diverse hardware and software companies, the many attempts at the iconic Hammond sound emanating from all corners. This undoubtedly emphasises the importance of the Hammond image in other manufacturer’s planning and is a testament to the timeless popularity of the sound for all musicians.

Lots of eager hands trying out the incredible Sk keyboards for the first time
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It certainly did not feel like a year ago that Jon Lord officially launched the new SK series and although we were not able to get products through until November, these incredible instruments have quickly emerged as two of the most important Hammond products for many years. It was therefore even more pleasing and encouraging that, for the SK series , Hammond picked up not one, but two extremely prestigious, press awards at the show, ahead of all other major companies

Siemen Lassche (Hammond Suzuki EU) and Yu Beniya (Suzuki Corp) with the two major awards received by the Hammond Sk Stage Keyboards at the 2012 Frankfurt MusikMesse.
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crowd gathers for a live session on the New B-3 outside the main demo room
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It is always difficult to analyse the importance of the ‘fair’ to our own market in the UK, but it has been noticeable in the few weeks since the event, demand for SK and also XK instruments has been at its highest level for some time.

In my somewhat biased opinion, the proof is that, if you want Hammond then buy Hammond and a big thanks to all the other companies in helping promote that concept.

Barrie .